Hey curvy girls all over the world,
So, it looks like SwimsuitsForAll is back at it again with another body positive campaign called, “Beach Body. Not Sorry.” After going viral with Ashley Graham being featured in Sports Illustrated, the swimsuit brand is back and this time they teamed up with model Denise Bidot for an un-retouched Plus Size Swimwear Campaign. The mission for this new campaign is to, “embolden women to feel comfortable and confident in a sexy swimsuit no matter their size. Swimsuitsforall believes women should not apologize or feel shame for their bodies.”
What I like about the message in the photos is that every body is different. Whether we have cellulite and stretch marks we should still be able to feel good about our bodies. Seeing Denise untouched will be powerful for the girls and women who look up to her. This reminds me of the time Tyra Banks first took off all her makeup on Oprah to show that even as a model she is not perfect and has flaws.
The Swimsuitsforall video is showing that every body is a beach body and we should be unapologetic about embracing our bodies. The un-retouched Denise Bidot looks absolutely stunning in the plus size swimwear. I mean she is a model. Plus size swimwear has truly grown within the past couple of years and Swimsuitsforall has been doing some pretty amazing things from a sold out blogger collection with Gabi Fresh to tapping some of the best top plus size models in the industry.
You can checkout the video below
So, what do you think? Are you inspired?
Right now you can get 30% off at Swimsuitsforall
I’m proud of them for being so bold! This is incredible to me.
Author
I agree! I think it’s always great when models go all natural.