For the 2nd annual blogger’s conference Lane Bryant decided to connect with bloggers during FFFweek. Lane Bryant has been on a mission to reach a younger audience while still catering to their core customer.
The brand’s stylist have been flying all over the country to become inspired by trends, fabrics, and culture. LB gave us a heads up on some new styles that will be coming our way this Fall season.
First up is their new T3 technology pants. T3 stands for Tighter Tummy Technology. The T3 pants are already in stores. There is a built in mesh control panel, invisible elastic waist band, and a special blend of polyester and cotton to prevent sagging.
Second, they are going to start creating fashion forward cocktail dresses and are toying with the idea of another ICON collection.
After viewing a few of the looks they brought with them to the conference I wasn’t greatly impressed. That’s not to say that LB hasn’t improved in the style area, because they have. I was just looking for something that was going to make me say WOW. However, other looks from their Fall 2011 collection does pack a little punch. Animal print skirts, faux leather shawl collar jackets, and strapless dresses are all part of the LB Fall 2011 collection. The designers are definitely following the trends and are making sure that the fit is right on target
We will see the results come Fall 2011.
Also, for Fall 2011 be on the lookout for a sexy curvy girl campaign featuring plus models Marquita Pring and Ashley Graham, and Lizzi Miller. All the girls are topless wearing the T3 LB Denim.
Check out a few fly bloggers who were in the house:
Note: For attending the Lane Bryant Blogger Conference, I received a $50 giftcard.
Rhapso_DY says
How pretty do we look?! I need that dress when you’re done with it, btw lol!
Inez of Style Chic....360 says
Next year I’m so there! :)))) Everyone looks HOTT!
Saime says
U ALL LOOK STUNNING HOT 🙂
AMAZING !
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Kerissa says
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Kerissa says
You all are bloggers are fashion bloggers for a reason. I really like the shorts with the red blazer, your animal print & nude pumps, the striped dress, red belt and Sam Edleman Kendall wedges!!!! and the hair cut and wedges in the last picture.
coat stand says
Everyone looks HOTT!