New Target Fashion Brand Wild Fable Offers Inclusive Sizing Up To A 26

Okay, we see you Target. Target is seriously letting us know that they did not come to play when it comes to fashion. They’ve been releasing new fashion brands left and right. In addition to launching new brands, they’ve been making sure that these brands include plus sizes. Just this week, Target launched a new fashion label called “Wild Fable”
and it goes up to a size 26W.

Wild Fable caters to the youth. Its a trendy and affordable brand that is filled with clothing, accessories, and shoes under $40. Mark Tritton, Executive Vice President and Chief Merchandising Officer at Target says,

“We’ve been on a journey to reimagine our portfolio of owned and exclusive brands for more than a year now, and we’ve built a ton of momentum with guests of all ages,”  

Wild Fable is just one of 3 new brands Target has launched this month. In addition, they’ve added a new menswear brand called Original Use and another brand called Heyday.

“We’re thrilled to add Wild Fable, Original Use and Heyday to our mix, giving our younger guests relevant, inspiring products they’ll only find at Target.” Says Mark Tritton. 


Wild Fable has a slew of on trend styles that will be perfect for back to school. Even if you’re not a teenager, the brand offers up some pretty snazzy pieces. There’s a yellow plaid skirt and tank set in the collection that is giving us serious Cher Horowitz vibes.

Checkout Wild Fable Below and Shop the entire collection HERE

Snap Button Track Pants

Lace Up Woven Dress

High Waisted Jeans

Corduroy Pinafore Dress

Floral Jumpsuit

Plaid Skirt and top

Checkout more from Wild Fable At Target

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