This New Plus Size Brand Is Providing Effortless Wardrobe Staples In Sizes 10-28

Hey curvy girls all over the world,

One of the things I can’t stress enough when it comes to building a wardrobe is to make sure you stock up on wardrobe essentials. Basic pieces that you can mix and match with your statement pieces. There are only a handful of plus size brands that offer quality and modern wardrobe staples that don’t look frumpy. This week a new plus size brand has hit the market and they’re giving us effortless wardrobe staples. Meet “And Comfort.” This new plus size brand is making its mark as a go to for wardrobe essentials.

And Comfort’s founder Karine Hsu created this line of wardrobe essentials specifically for plus size women. The styles are made from luxurious natural fibers and are fit tested by 18 women of all different sizes and body types.

Although the founder Karine, is not plus size, she does know second hand how difficult it can be to find clothes that fit because her mother over time found it difficult to find clothes to fit her changing body. Karine also has a background in plus size fashion. She’s worked with a few different plus size brands. Her passion to help women like her mom find quality clothing that fit led her to quit her full time job and create her very own clothing line.

For their first launch, the company released four pieces. There’s a mandarin collar tunic, cotton tee, apron dress, and a wrap skirt. All priced under $150 and all the pieces come in sizes 10-28.

The collection is simple but offers up pieces that you can wear from day to night and from work to weekend. All the pieces can be dressed up or down.

Checkout some of the pieces from And Comfort.

Also, shop the collection HERE

Apron Dress

Wrap Skirt


Cloud Tee

Shop the And Comfort collection HERE

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